Attio vs monday CRM — Pricing, Plans, and Verified Costs (2026)
Attio starts at $44/mo. monday CRM starts at $15/mo. monday CRM is $29/mo cheaper on the entry tier than Attio.
See price history: Attio · monday CRM
AI-native CRM built for the modern GTM stack, positioned as the alternative to Salesforce complexity and HubSpot bloat. Distinctive for its shapeable data model — records feel like Airtable rows more than fixed CRM objects. Strong native LinkedIn Sales Navigator integration and email intelligence. Popular with founders, ops teams, and investors (VCs love it). Raised prices in July 2026: Plus $35 annual (was $29), Pro $79 annual (was $69). Also introduced seat + workspace credits system for AI features (Ask Attio, agents, enrichment) with add-on credit packs starting at +5K workspace credits for $70/mo annual. Series B in 2024 at $1.5B valuation.
CRM extension of monday.com, priced and sold as a separate product from monday Work Management. Positioned as the alternative to HubSpot Sales for teams already on the monday platform. Distinctive for its board-based pipeline visualization inherited from monday's Work OS model. Priced $12-$28/user/mo, same 3-seat minimum + multiples-of-5 pricing as monday Work. Real trap: buying both monday CRM and monday Work often double-bills.
All plans compared
| Tier role | Plan | Attio monthly | Attio annual | monday CRM monthly | monday CRM annual |
|---|---|---|---|---|---|
| Free / starter | Free / — | Free | Free | — | — |
| Entry paid | Plus / Basic | $44 | $35 | $15 | $12 |
| Mid tier | — / Standard | — | — | $20 | $17 |
| Pro / power | Pro | $99 | $79 | $33 | $28 |
| Enterprise | Enterprise | Custom | Custom | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Attio is worth it if… modern startups (2-30 people) that treat their CRM like a customizable database — Notion-meets-Salesforce for sales, partnerships, and community management. Free (3 seats) for solo evaluation; Plus adds private lists + enhanced email (10 seats); Pro adds Call Intelligence + sequences + advanced reporting (unlimited seats).
monday CRM is worth it if… com ecosystem that want CRM built the same way as their project management — visual boards, custom columns, mobile-friendly. Basic covers small teams (3-seat minimum); Standard adds timeline; Pro adds sales analytics; Enterprise adds SSO.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Attio over monday CRM if…
Choose Attio if…
- You want fixed-price predictability (per seat, from $44/mo).
- You match the profile Attio is built for: modern startups (2-30 people) that treat their CRM like a customizable database — Notion-meets-Salesforce for sales, partnerships, and community management.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose monday CRM if…
- You want fixed-price predictability (per seat, from $15/mo).
- You match the profile monday CRM is built for: growing sales teams (5-100 reps) already inside the monday.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Attio | monday CRM | |
|---|---|---|
| Free plan | Yes | No |
| Entry price | $44/mo | $15/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | September 16, 2026 | September 13, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 16, 2026. Tracked daily.
Frequently asked questions
See other alternatives in CRM & Sales
Explore more alternatives
Common questions about Attio and monday CRM
- How much does Attio cost in 2026?
- Does Attio have a free plan?
- How often does Attio change prices?
- What are the best Attio alternatives in 2026?
- How much does monday CRM cost in 2026?
- Does monday CRM have a free plan?
- How often does monday CRM change prices?
- What are the best monday CRM alternatives in 2026?