Beehiiv
Beehiiv · Marketing & Email
Newsletter platform for creators positioned as the alternative to Substack, ConvertKit, and Mailchimp. Distinctive for its founder pedigree (Morning Brew's co-founders and early employees) and features that generalist tools lack: built-in referral programs, ad network, and 3D analytics. Priced free-$99/mo up to 100K subscribers. Popular with newsletter operators building media businesses (not personal newsletters).
In other words, Beehiiv is worth it for newsletter creators (both hobbyist and full-time) who want built-in monetization (paid subs, sponsorships, referrals) plus growth tools baked in — not just ESP-style sending. Launch (free) covers up to 2,500 subscribers; Scale unlocks referrals + custom domains; Max adds AI writer and premium features. Very easy setup, purpose-built for newsletters. Native integrations with Stripe, Zapier, and analytics platforms. Downside: less enterprise email automation than Mailchimp/Klaviyo, and templates feel more constrained than Substack's editorial polish.
Pricing summary
No monthly fees
Pay as you go
Main metered limit
Free Launch plan up to 2,500 subscribers. Scale $49/mo ($43 billed annually) and Max scale with subscriber count up to 100k. 0% cut on paid subscriptions. CHECKED 2026-09-17 (daily refresh): NO MOVEMENT. Scale $49 monthly / $43 annual and Max $109 / $96 both re-confirmed on both columns, Launch free to 2,500 subscribers and Enterprise custom unchanged (sendx, emailtooltester, costbench, mailcompared, aistackpicks, priceworld, beehiiv's own support docs). STRUCTURAL DETAIL CAPTURED (no price change): Scale and Max are priced by SUBSCRIBER COUNT at fixed thresholds — 2,500 / 5,000 / 10,000 / 25,000 / 50,000 / 75,000 / 100,000 — not per-subscriber and not by send volume. Our stored figures are the entry-threshold rates, which is the right headline, but the ceiling matters for the tool page: on annual billing Scale runs $43 up to roughly $290/mo at 100K subs, and Max $96 up to roughly $404/mo. Anyone budgeting from the $49 headline at 50K subscribers will be badly off. Annual saving re-confirmed at roughly 12-16% depending on threshold, consistent with our stored 12% at the entry threshold. Tier features re-confirmed: Scale adds Ad Network, Boosts, 0% take rate on paid subscriptions, automations, surveys, advanced analytics, webhooks and team seats; Max removes beehiiv branding and adds up to 10 publications with unlimited team seats. Status stays Auto-Verified.
Longform essayist wanting Substack-style discoverability? Pick Substack (free with 10% rev share). Marketing-heavy sender? Mailchimp or ConvertKit.
All plans
See a plain-English answer to “How much does Beehiiv cost?” →
| Plan | Monthly | Annual | Key limit |
|---|---|---|---|
Launch | Free | Free | up to 2,500 subscribers, unlimited sends |
ScaleEntry tier | $49 | $43Save 12% | from 1K subs, scales to ~$290/mo @ 100K subs |
Max | $109 | $96Save 12% | removes branding, 10 publications |
Enterprise | Custom | Custom | 100K+ subscribers |
All tier prices verified September 17, 2026 · View source →
Price history
Price tracking is just getting started for Beehiiv. Full history will build as we log changes. See what we have so far →
Common questions about Beehiiv
- How much does Beehiiv cost in 2026?
- Does Beehiiv have a free plan?
- How often does Beehiiv change prices?
- What are the best Beehiiv alternatives in 2026?
- Is Beehiiv worth it?
- Beehiiv is worth it for newsletter creators (both hobbyist and full-time) who want built-in monetization (paid subs, sponsorships, referrals) plus growth tools baked in — not just ESP-style sending. Launch (free) covers up to 2,500 subscribers; Scale unlocks referrals + custom domains; Max adds AI writer and premium features.
- What are the pricing tiers of Beehiiv?
- Beehiiv has 4 plans: Launch (free), Scale ($49/mo), Max ($109/mo), Enterprise (custom).
- Does Beehiiv offer annual discounts?
- Yes. Paying annually brings the entry plan from $49/month down to $43/month — about 12% cheaper.
Frequently asked questions
About Beehiiv pricing.
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At a glance
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