Close vs Gong — Pricing, Plans, and Verified Costs (2026)
Close starts at $19/mo. Gong uses custom pricing — request a quote to compare.
Sales CRM built specifically for inside sales teams that live on the phone. Positioned as the alternative to Salesforce/HubSpot for teams whose primary activity is outbound calling. Distinctive for built-in power dialer, VoIP calling, and SMS in the base product (competitors charge add-ons). Priced $59-$149/user/month. Bootstrapped and profitable, founded 2013, popular with SDR-heavy SaaS sales teams.
Revenue intelligence platform that records, transcribes, and analyzes sales calls to surface coaching moments, deal risks, and market intel. The category leader in conversation intelligence. Opaque pricing — combines a mandatory platform fee ($5K-$50K/year) with per-user licensing ($1,300-$1,600/user/year). Enterprise annual contracts only. Introduced Credits (usage-based AI currency) in 2026 for advanced AI workflows.
All plans compared
| Tier role | Plan | Close monthly | Close annual | Gong monthly | Gong annual |
|---|---|---|---|---|---|
| Entry paid | Solo / — | $19 | $9 | — | — |
| Mid tier 1 | Essentials / — | $49 | $35 | — | — |
| Mid tier 2 | Growth / — | $109 | $99 | — | — |
| Pro / power | Scale / — | $149 | $139 | — | — |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Close is worth it if… high-velocity inside sales teams (5-50 reps) that treat email, calling, and SMS as first-class primitives — not bolted-on features. Solo covers 1 rep; Essentials scales small teams; Growth adds power dialer and workflows; Scale enterprise features.
Gong is worth it if… sales orgs (25+ reps) that treat call recording + AI conversation intelligence as core coaching infrastructure — particularly if you're pushing to scale a repeatable sales motion. Custom-quoted per seat, typically bundled with training/coaching modules.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Close over Gong if…
Choose Close if…
- You want fixed-price predictability (per seat, from $19/mo).
- You match the profile Close is built for: high-velocity inside sales teams (5-50 reps) that treat email, calling, and SMS as first-class primitives — not bolted-on features.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Gong if…
- You want fixed-price predictability (per seat, custom pricing).
- You match the profile Gong is built for: sales orgs (25+ reps) that treat call recording + AI conversation intelligence as core coaching infrastructure — particularly if you're pushing to scale a repeatable sales motion.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Close | Gong | |
|---|---|---|
| Free plan | No | — |
| Entry price | $19/mo | Custom |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | September 12, 2026 | September 10, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 12, 2026. Tracked daily.