Cognism vs Microsoft Dynamics 365 Sales — Pricing, Plans, and Verified Costs (2026)
Microsoft Dynamics 365 Sales starts at $65/mo. Cognism uses custom pricing — request a quote to compare.
See price history: Cognism · Microsoft Dynamics 365 Sales
Europe-native B2B sales intelligence platform, primary competitor to ZoomInfo in EMEA. Strong GDPR compliance and mobile phone data coverage across Europe. Opaque quote-based pricing: Platinum (Standard) tier ~$15K platform fee + $1,500/user/year; Diamond (Pro) ~$25K + $2,500/user/year. 5-user Grow lists ~$22,500/year; Elevate ~$37,500+.
Microsoft's enterprise CRM, positioned as the alternative to Salesforce for organizations already committed to the Microsoft ecosystem (M365, Azure, Power Platform). Distinctive for tight integration with Teams, Outlook, and Copilot for Sales. Priced $65-$135/user/month across tiers. Real cost bloat comes from add-ons: Sales Insights, Sales Copilot ($50/user/mo), and the mandatory Power Platform licensing for customizations.
All plans compared
| Tier role | Plan | Cognism monthly | Cognism annual | Microsoft Dynamics 365 Sales monthly | Microsoft Dynamics 365 Sales annual |
|---|---|---|---|---|---|
| Entry paid | — / Professional | — | — | $65 | $65 |
| Pro / power | — / Premium | — | — | $150 | $150 |
| Enterprise | — / Enterprise | — | — | $105 | $105 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Cognism is worth it if… European B2B sales teams that need GDPR-compliant contact data with mobile numbers and intent signals — particularly if ZoomInfo's US-focused coverage falls short for your market. Custom pricing scales with data volume + regions + features.
Microsoft Dynamics 365 Sales is worth it if… large enterprises (500+ employees) already on Microsoft 365 that want CRM with deep Excel/Outlook/Teams integration — the Microsoft-loyalist Salesforce alternative. Professional covers core sales; Enterprise adds forecasting and playbooks; Premium adds relationship insights.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Cognism over Microsoft Dynamics 365 Sales if…
Choose Cognism if…
- You want fixed-price predictability (per seat, custom pricing).
- You match the profile Cognism is built for: European B2B sales teams that need GDPR-compliant contact data with mobile numbers and intent signals — particularly if ZoomInfo's US-focused coverage falls short for your market.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Microsoft Dynamics 365 Sales if…
- You want fixed-price predictability (per seat, from $65/mo).
- You match the profile Microsoft Dynamics 365 Sales is built for: large enterprises (500+ employees) already on Microsoft 365 that want CRM with deep Excel/Outlook/Teams integration — the Microsoft-loyalist Salesforce alternative.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Cognism | Microsoft Dynamics 365 Sales | |
|---|---|---|
| Free plan | — | No |
| Entry price | Custom pricing | $65/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Verification | Pricing under review | Checked October 1, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified October 1, 2026. Tracked daily.
Frequently asked questions
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