Folk vs Pipedrive: Pricing Comparison (2026)
Folk starts at $30/mo. Pipedrive starts at $24/mo. Pipedrive is $6/mo cheaper on the entry tier than Folk.
Lightweight, modern CRM built around contacts and relationships. Spreadsheet-style interface with a Chrome extension (folkX) for capturing contacts from LinkedIn and the web. Popular with founders, investors, agencies, and operators who want a CRM without the Salesforce complexity. Pipelines, email sequences, dashboards, and API access on the Premium tier.
Sales-focused CRM built around pipeline visualization, founded in Estonia. Positioned as the alternative to Salesforce complexity for solo salespeople and small teams. Distinctive for its "sales-first, not marketing-first" positioning (unlike HubSpot) and clean drag-and-drop UX. Priced $14-$99/user/month (annual). Owned by Vista Equity Partners since 2020 — expect margin work and steady annual price increases at renewal.
All plans compared
| # | Plan | Folk monthly | Folk annual | Pipedrive monthly | Pipedrive annual |
|---|---|---|---|---|---|
| 1 | Standard / Lite | 30 | 24 | 24 | 14 |
| 2 | Premium / Growth | 60 | 48 | 49 | 39 |
| 3 | Custom / Premium | 100 | 80 | 79 | 49 |
| 4 | Ultimate | — | — | 99 | 79 |
What each is best for
Lightweight, modern CRM built around contacts and relationships. Spreadsheet-style interface with a Chrome extension (folkX) for capturing contacts from LinkedIn and the web. Popular with founders, investors, agencies, and operators who want a CRM without the Salesforce complexity. Pipelines, email sequences, dashboards, and API access on the Premium tier.
Sales-focused CRM built around pipeline visualization, founded in Estonia. Positioned as the alternative to Salesforce complexity for solo salespeople and small teams. Distinctive for its "sales-first, not marketing-first" positioning (unlike HubSpot) and clean drag-and-drop UX. Priced $14-$99/user/month (annual). Owned by Vista Equity Partners since 2020 — expect margin work and steady annual price increases at renewal.
At a glance
| Folk | Pipedrive | |
|---|---|---|
| Free plan | — | — |
| Entry price | $30/mo | $24/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | August 25, 2026 | August 25, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified August 25, 2026. Tracked daily.