Folk vs Outreach — Pricing, Plans, and Verified Costs (2026)
Folk starts at $30/mo. Outreach uses custom pricing — request a quote to compare.
Lightweight, modern CRM built around contacts and relationships. Spreadsheet-style interface with a Chrome extension (folkX) for capturing contacts from LinkedIn and the web. Popular with founders, investors, agencies, and operators who want a CRM without the Salesforce complexity. Pipelines, email sequences, dashboards, and API access on the Premium tier.
Sales engagement platform that orchestrates prospecting sequences across email, phone, and LinkedIn, plus deal management and forecasting. One of the two dominant enterprise sales engagement tools (with Salesloft). Opaque quote-based pricing: Engage typically $100-$140/user/month before Meet, Deal, Forecast, and Amplify add-ons. Introduced consumption-based AI credits on top of seat costs in 2026.
All plans compared
| Tier role | Plan | Folk monthly | Folk annual | Outreach monthly | Outreach annual |
|---|---|---|---|---|---|
| Entry paid | Standard / — | $30 | $24 | — | — |
| Pro / power | Premium / — | $60 | $48 | — | — |
| Enterprise | Custom / — | $100 | $80 | — | — |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Folk is worth it if… founders, VCs, agencies, and consultants (1-30 people) who treat their CRM as a relationship manager — email + LinkedIn enrichment + smart groups — rather than a sales pipeline. Standard covers small teams; Premium adds deal management and API.
Outreach is worth it if… io's mid-market feature set. Custom-quoted per seat, typically $130-200/rep/month.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Folk over Outreach if…
Choose Folk if…
- You want fixed-price predictability (per seat, from $30/mo).
- You match the profile Folk is built for: founders, VCs, agencies, and consultants (1-30 people) who treat their CRM as a relationship manager — email + LinkedIn enrichment + smart groups — rather than a sales pipeline.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Outreach if…
- You want fixed-price predictability (per seat, custom pricing).
- You match the profile Outreach is built for: enterprise SDR/AE teams (25+ reps) that need sales engagement (sequences + dialer + AI coaching) at scale — particularly if you've outgrown Apollo.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Folk | Outreach | |
|---|---|---|
| Free plan | No | — |
| Entry price | $30/mo | Custom pricing |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Verification | Checked October 2, 2026 | Pricing under review |
| Full pricing | View full pricing | View full pricing |
Pricing last verified October 2, 2026. Tracked daily.