Gong vs Zoho CRM: Pricing Comparison (2026)
Zoho CRM starts at $20/mo. Gong uses custom pricing — request a quote to compare.
Revenue intelligence platform that records, transcribes, and analyzes sales calls to surface coaching moments, deal risks, and market intel. The category leader in conversation intelligence. Opaque pricing — combines a mandatory platform fee ($5K-$50K/year) with per-user licensing ($1,300-$1,600/user/year). Enterprise annual contracts only. Introduced Credits (usage-based AI currency) in 2026 for advanced AI workflows.
Sales CRM from Zoho, the Chennai-based bootstrapped 45+ product empire. Positioned as the alternative to Salesforce for teams wanting features without enterprise pricing. Distinctive for the "Zoho One" bundle ($37/user/mo) that includes 45+ business apps — an unbeatable price/feature ratio if you can stomach the eclectic UX and inconsistent product quality across apps. Popular with SMBs in India, LATAM, and price-sensitive markets globally. Bootstrapped and profitable.
All plans compared
| # | Plan | Gong monthly | Gong annual | Zoho CRM monthly | Zoho CRM annual |
|---|---|---|---|---|---|
| 1 | Free | — | — | 0 | 0 |
| 2 | Standard | — | — | 20 | 14 |
| 3 | Professional | — | — | 35 | 23 |
| 4 | Enterprise | — | — | 50 | 40 |
| 5 | Ultimate | — | — | custom | 52 |
What each is best for
Revenue intelligence platform that records, transcribes, and analyzes sales calls to surface coaching moments, deal risks, and market intel. The category leader in conversation intelligence. Opaque pricing — combines a mandatory platform fee ($5K-$50K/year) with per-user licensing ($1,300-$1,600/user/year). Enterprise annual contracts only. Introduced Credits (usage-based AI currency) in 2026 for advanced AI workflows.
Sales CRM from Zoho, the Chennai-based bootstrapped 45+ product empire. Positioned as the alternative to Salesforce for teams wanting features without enterprise pricing. Distinctive for the "Zoho One" bundle ($37/user/mo) that includes 45+ business apps — an unbeatable price/feature ratio if you can stomach the eclectic UX and inconsistent product quality across apps. Popular with SMBs in India, LATAM, and price-sensitive markets globally. Bootstrapped and profitable.
At a glance
| Gong | Zoho CRM | |
|---|---|---|
| Free plan | — | Yes |
| Entry price | Custom | $20/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | July 28, 2026 | July 29, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 29, 2026. Tracked daily.