HubSpot Sales Hub vs MoEngage — Pricing, Plans, and Verified Costs (2026)
HubSpot Sales Hub starts at $20/mo. MoEngage starts at $999/mo. HubSpot Sales Hub is $979/mo cheaper on the entry tier than MoEngage.
See price history: HubSpot Sales Hub · MoEngage
How pricing works
These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.
- HubSpot Sales Hub (Per Seat) — HubSpot Sales Hub bills on a fixed plan from $20/mo, so the listed price is what you pay regardless of volume.
- MoEngage (Per Usage) — MoEngage bills on usage — monthly tracked users (MAUs) on top of a paid plan starting at $999/mo. The plan includes an allowance; anything beyond it is metered.
Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.
HubSpot Sales Hub is HubSpot's dedicated CRM + sales engagement product — pipeline management, deal tracking, email sequences, meeting scheduling, and forecasting. Starter at $20/seat/mo (monthly billing) or $15/seat/mo annual removes HubSpot branding and unlocks 2 pipelines. Professional at $100/seat adds forecasting and custom objects. Enterprise at $150/seat adds advanced permissions and AI. HubSpot sells 5 additional Hubs with independent pricing, not tracked here: Marketing Hub (marketing automation), Service Hub (customer support + help desk), Ops Hub (data sync + workflow automation), Commerce Hub (invoicing + payments + quotes), CMS Hub (website + landing pages). All 6 Hubs share the underlying HubSpot Smart CRM. Popular with SMB to mid-market sales teams.
Customer engagement platform for mobile-first brands, direct competitor to Braze and CleverTap. Orchestrates push, email, SMS, in-app, and WhatsApp across the customer lifecycle with AI-driven segmentation. Pricing scales with Monthly Active Users (MAUs): Standard from $999/mo (10K MAUs), Growth $4,999-$5,999/mo (50K-100K), Enterprise $19,999+/mo with full AI orchestration and dedicated SLAs. Minimum 1-year commitment.
All plans compared
| Tier role | Plan | HubSpot Sales Hub monthly | HubSpot Sales Hub annual | MoEngage monthly | MoEngage annual |
|---|---|---|---|---|---|
| Free / starter | Free / — | Free | Free | — | — |
| Entry paid | Starter / Standard | $20 | $15 | $999 | $999 |
| Pro / power | Professional / Growth | $100 | $100 | $4999 | $4999 |
| Enterprise | Enterprise | $150 | $150 | $19999 | $19999 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
HubSpot Sales Hub is worth it if… HubSpot Sales Hub is the right choice for 5-50-person sales teams that plan to add Marketing + Service Hubs eventually. Starter covers basic CRM needs; Professional gates sequences and advanced reporting behind a steep price jump.
MoEngage is worth it if… consumer/mobile product teams at scale (500K+ MAUs) that need omnichannel messaging — push, email, in-app, SMS, WhatsApp — particularly if you're building in APAC or emerging markets where MoEngage has strong regional presence. Standard covers small deployments; Growth adds advanced segmentation and analytics; Enterprise custom.
Bottom line: Choose based on how you want to pay — HubSpot Sales Hub is per seat, MoEngage is per usage.
Choose HubSpot Sales Hub over MoEngage if…
Choose HubSpot Sales Hub if…
- You want fixed-price predictability (per seat, from $20/mo).
- You match the profile HubSpot Sales Hub is built for: the right choice for 5-50-person sales teams that plan to add Marketing + Service Hubs eventually.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose MoEngage if…
- You want to pay only for actual usage (per usage, from $999/mo).
- You match the profile MoEngage is built for: consumer/mobile product teams at scale (500K+ MAUs) that need omnichannel messaging — push, email, in-app, SMS, WhatsApp — particularly if you're building in APAC or emerging markets where MoEngage has strong regional presence.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| HubSpot Sales Hub | MoEngage | |
|---|---|---|
| Free plan | Yes | No |
| Entry price | $20/mo | $999/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Usage |
| Verification | Pricing under review | Pricing under review |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 28, 2026. Tracked daily.
Frequently asked questions
See other alternatives in CRM & Sales
Explore more alternatives
Common questions about HubSpot Sales Hub and MoEngage
- How much does HubSpot Sales Hub cost in 2026?
- Does HubSpot Sales Hub have a free plan?
- How often does HubSpot Sales Hub change prices?
- What are the best HubSpot Sales Hub alternatives in 2026?
- How much does MoEngage cost in 2026?
- Does MoEngage have a free plan?
- How often does MoEngage change prices?
- What are the best MoEngage alternatives in 2026?