HubSpot Sales Hub vs Pipedrive — Pricing, Plans, and Verified Costs (2026)

TL;DR

HubSpot Sales Hub starts at $20/mo. Pipedrive starts at $24/mo. HubSpot Sales Hub is $4/mo cheaper on the entry tier than Pipedrive.

Both prices verified September 12, 2026

See price history: HubSpot Sales Hub · Pipedrive

Starts at
$20/mo

HubSpot Sales Hub is HubSpot's dedicated CRM + sales engagement product — pipeline management, deal tracking, email sequences, meeting scheduling, and forecasting. Starter at $20/seat/mo (monthly billing) or $15/seat/mo annual removes HubSpot branding and unlocks 2 pipelines. Professional at $100/seat adds forecasting and custom objects. Enterprise at $150/seat adds advanced permissions and AI. HubSpot sells 5 additional Hubs with independent pricing, not tracked here: Marketing Hub (marketing automation), Service Hub (customer support + help desk), Ops Hub (data sync + workflow automation), Commerce Hub (invoicing + payments + quotes), CMS Hub (website + landing pages). All 6 Hubs share the underlying HubSpot Smart CRM. Popular with SMB to mid-market sales teams.

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Pipedrive logo
Pipedrive
CRM & Sales
Starts at
$24/mo

Sales-focused CRM built around pipeline visualization, founded in Estonia. Positioned as the alternative to Salesforce complexity for solo salespeople and small teams. Distinctive for its "sales-first, not marketing-first" positioning (unlike HubSpot) and clean drag-and-drop UX. Priced $14-$99/user/month (annual). Owned by Vista Equity Partners since 2020 — expect margin work and steady annual price increases at renewal.

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All plans compared

Tier rolePlanHubSpot Sales Hub monthlyHubSpot Sales Hub annualPipedrive monthlyPipedrive annual
Free / starterFree / —FreeFree
Entry paidStarter / Lite$20$15$24$14
Mid tier 1— / Growth$49$39
Mid tier 2— / Premium$79$49
Pro / powerProfessional / Ultimate$100$100$99$79
EnterpriseEnterprise / —$150$150

Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.

What each is best for

HubSpot Sales Hub logo
HubSpot Sales Hub

HubSpot Sales Hub is worth it if… HubSpot Sales Hub is the right choice for 5-50-person sales teams that plan to add Marketing + Service Hubs eventually. Starter covers basic CRM needs; Professional gates sequences and advanced reporting behind a steep price jump.

Pipedrive logo
Pipedrive

Pipedrive is worth it if… Pipedrive is the CRM for small sales teams that hate enterprise software — 2-25-person operations that want a visual pipeline without hiring consultants. Lite covers most basic needs; Growth adds automations and email tools.

Bottom line: Similar positioning, closer to a preference call than a strategic one.

Choose HubSpot Sales Hub over Pipedrive if…

Choose HubSpot Sales Hub if…

  • You want fixed-price predictability (per seat, from $20/mo).
  • You match the profile HubSpot Sales Hub is built for: the right choice for 5-50-person sales teams that plan to add Marketing + Service Hubs eventually.
  • You need a general-purpose crm & sales option rather than a vertical-specific one.

Choose Pipedrive if…

  • You want fixed-price predictability (per seat, from $24/mo).
  • You match the profile Pipedrive is built for: the CRM for small sales teams that hate enterprise software — 2-25-person operations that want a visual pipeline without hiring consultants.
  • You need a general-purpose crm & sales option rather than a vertical-specific one.

At a glance

HubSpot Sales HubPipedrive
Free plan Yes No
Entry price$20/mo$24/mo
Enterprise available Yes Yes
Pricing modelPer SeatPer Seat
Last verifiedSeptember 18, 2026September 12, 2026
Full pricingView full pricing View full pricing

Pricing last verified September 18, 2026. Tracked daily.

Frequently asked questions

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